What lies beneath Louis Vuitton Spring-Summer 2010 AD campaign
This video presents Marc Jacobs’s and Louis Vuitton company’s vision on what Louis Vuitton Spring-Summer 2010 AD campaign is. What emotions and attitude to things lies in there, what Marc wanted this whole imagine to be.
The thing is that I don’t know so many people who were impressed by this supposedly glamorous campaign. Many people really think that grass and doves remind of garbage and the the whole view is a bit dirty, so it doesn’t actually say about fresh, young things right a way. I like Lara Stone though, she is stunning and she by herself in front of the white wall would sell clothes, so who cares about the place where she lies.

The campaign may be not so fabulous as Louis Vuitton company together with Steven Meisel think, but it takes a lot to make such a campaign. I do realize that a huge job has been done by many professionals to create those images. I do respect Path and Marc and Steven because these guys really stand out from the fashion crowd. But as much as I do respect them I do want to see something amazing from LV, especially when I think about their Core Values campaigns.
D.K.